Instagram Stories

As you may know, Instagram Stories disappear after 24 hours (unless you save them in your highlights – more on that shortly).

So what you want to be doing is TELLING A STORY.

You can use the ‘beginning’, ‘middle’ and ‘end’ format from the last topic.

And your ‘story’ might be told across three ‘Stories’ posts, or 25. That depends on how you want to tell it.

But if it’s just text-based, keep the text on each one short, if possible, so that people can quickly read it. Otherwise, they have to hold the screen to stop it from moving onto the next Story (screen).

You can also use Stories to share little snippets of what you’re up to/working on. And for engagement.

Or for roundups of things you’re into (people to follow, other people’s products/services, ‘top 10 freelance lunches’ – or similar).