Author, journalist, poet

Annie Ridout

I'm Annie Ridout.

Author, journalist, ghostwriter, poet, life coach.


I send out personal essays, interviews, business tips and self-development tools weekly via Substack. You can sign up here.

It's the best way to get regular writing from me, and if you decide to contribute a small amount each month, you'll get all the articles and online courses.

These articles are written for people who'd like to think more creatively about feminist issues, happiness, motherhood, work, wellbeing, tech and more - and to move forward with hope.

My writing has been described as "calm, clear, comforting and hopeful". And I've been described as "clever. But not too clever". So it'll never go over your head. But it will get you thinking and doing.


My latest book - Raise Your SQ: Transform your life with Spiritual Intelligence (Radar, 2023) - is full of tips, rituals, spiritual practices and coaching exercises that will help you to improve your life. I share my own spiritual journey, and interview leading figures to ask about theirs.

Before that, I wrote Shy: How being quiet can lead to success (4th Estate, 2021). This book - part-memoir, part research - reframes shyness as an attribute, rather than a flaw that needs fixing. It has helped thousands of people to embrace this personality trait.

My first book - The Freelance Mum: a flexible guide for better work-life balance (4th Estate, 2019) - is a guide to setting up as a freelancer after having a baby. Again, it's part-memoir, and is packed with tips for setting up as a freelancer/small business owner.


Right now, I'm working on an exciting ghostwriting project. I get to bring together my love of interviewing and coaching (finding the right questions to help the client to piece together their own story) with writing. It's so nice to be behind the scenes.


As a freelance journalist, I've written for most of the national newspapers and women's magazines (the Guardian, the Observer, Forbes, Grazia, Red Magazine, Stylist, Metro, the Telegraph, the Independent, the Evening Standard, Refinery29, You Magazine, Women's Health, iNews and more).

And I've been interviewed on BBC Woman's Hour, on a panel at Stylist Live, on the Sunday Times Style 'Secrets of the Side Hustle' podcast, on Gaby Roslin's BBC Radio London show, the Jeremy Vine show and for the Independent.


I'm a poet, as well. Two of my poems have gone viral - 'I've just had a baby' and 'what I want', after being shared by thousands of women around the world, including Paloma Faith and Busy Philipps. So I turned them into prints and books, which sold globally - across Europe, the US, Australia, Canada.


Lastly, I’m a trained and experienced life coach and on the coaching side of my career, I’ve been featured in Psychologies, the Independent, Women’s Health, Femail and Forbes, as well as dozens of podcasts.

Come and find me on Instagram: @annieridout / @annieridoutpoetry and Twitter: @annieridout.

(I love an online chat).